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Privacy Policy

How Shakti Enterprises collects, uses and protects your information.

Last updated: May 2026  |  Shakti Enterprises, Hathras, Uttar Pradesh 204101

1. Who We Are

This website, shaktirang.com, is operated by Shakti Enterprises, a manufacturer of Holi Rang, Herbal Gulal, Rangoli Colours and Pooja Samagri, based at Ghas Mandi, opp. SBI Bank, Chawar Gate, Hathras 204101, Uttar Pradesh, India.

For any privacy-related questions, contact us at: [email protected] or WhatsApp: +91 86792 30972.

2. Information We Collect

We collect information you voluntarily provide through our website enquiry forms and WhatsApp, including:

  • Name
  • Phone number / WhatsApp number
  • Email address (if provided)
  • Company name and location (for wholesale enquiries)
  • Enquiry details (products, quantities, requirements)

We also collect anonymised usage data through Google Analytics 4 (GA4), including pages visited, time on site, device type and approximate location. This data does not identify you personally.

3. How We Use Your Information

We use the information you provide solely to:

  • Respond to your enquiry about our products
  • Provide wholesale or export pricing and availability
  • Follow up on orders and supply arrangements
  • Send occasional relevant product or seasonal updates (only if you have contacted us)

We do not use your information for automated profiling, targeted advertising or any purpose beyond the above.

4. WhatsApp Communication

Our enquiry forms submit your details directly to our WhatsApp number (+91 86792 30972) via wa.me. By submitting an enquiry form on our website, you consent to being contacted via WhatsApp. WhatsApp's own privacy policy governs how that platform handles messages.

5. Google Analytics

We use Google Analytics 4 (GA4) to understand how visitors use our website. GA4 uses cookies to collect anonymised data about page views, session duration, device type and general geography. This information is aggregated and does not identify individual users. You can opt out of GA4 tracking by using the Google Analytics Opt-out Browser Add-on.

6. Sharing of Information

We do not sell, trade or transfer your personal information to any third parties. Your enquiry details are only seen by the Shakti Enterprises team for the purpose of responding to your request.

7. Data Retention

We retain enquiry information for as long as it is relevant to your business relationship with us. If you would like your information removed, contact us at [email protected].

8. Cookies

Our website uses cookies primarily for Google Analytics. We do not use advertising cookies or tracking cookies for remarketing. By continuing to use our website, you consent to our use of analytics cookies.

9. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction or deletion of your information
  • Withdraw consent for us to contact you

To exercise any of these rights, contact us at [email protected].

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. Continued use of the website after changes constitutes acceptance of the updated policy.

11. Contact

For any questions about this privacy policy or how we handle your data: